by Caitlin Quinn | Dec 4, 2018 | General Musings, Tips and Tricks
When it comes to putting our best marketing foot forward in animal welfare, much of promoting our animals, services, and organizations comes down to being able to tell the stories of our work. Beyond promoting available animals, we start to connect with our...
by Caitlin Quinn | Sep 27, 2018 | Calendar of Events, General Musings, Perfect Exposure Project
This year, HeARTs Speak’s Perfect Exposure Project (PEP) is celebrating 5 years of hands-on, collaborative workshops in shelter photography and marketing. In that time, the program has worked with more than 571 shelter staff and volunteers who represent 99 different...
by Caitlin Quinn | Aug 6, 2018 | General Musings, Tips and Tricks
Photos are a vital part of not only finding homes faster for homeless pets but transforming the way communities perceive shelters and pet adoption. A great photo helps a pet make an emotional connection in an instant— and that can be the key to motivating someone to...
by Brittany Muscato | Jul 26, 2018 | General Musings, Tips and Tricks
Go you! You’ve been absolutely killing it on social media! Your posting schedule is robust, no comment goes unresponded to, and your engagement is through the roof. But, rather than riding high on your success, you’re feeling erratic. After months of highly-engaged...
by Mary Wood | Jul 2, 2018 | General Musings, Tips and Tricks
For every 10 dogs that enter an animal shelter in the United States, approximately five are adopted, two are returned to their owner, and two never leave because they are euthanized or die at the shelter. To increase dog adoption, animal shelters often photograph dogs...
by Jessica Dolce | Jan 9, 2018 | General Musings, Tips and Tricks
Have you ever noticed that long after your body comes home from helping animals, your mind is still there with them, working through what you experienced that day? Or maybe you feel anxious or sad, but you can’t put your finger on why exactly. The answer, in part, is...
